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Monday, September 3, 2012
In the first week of August, I had the opportunity to attend the International Cake Exploration Societe I.C.E.S. Convention in Reno, Nevada.
The Venue
The Convention was held in the Grand Sierra Resort & Casino, which has a very colourful history. It had it's beginnings back in 1978. Built by Metro Goldwyn Mayer of movie fame it is modelled after the MGM Grand in Las Vegas. Since then it has had several different owners and undergone numerous renovations and extensions.
While not the biggest casino in Reno it is, nonetheless, HUGE!
The Convention
There were lecture theatres, the Merchant Room and, the piece de resistance, the Grand Cake Pavillion. There were over 100 seminars being held over 5 days. Many of these were already booked out but I was able to attend a few seminars. The last 2 and a half days were spent meeting the Merchants represented at the Convention - all 75+ of them! Many of these Merchants we have dealt with for a number of years so I was looking forward to actually meeting them in person.
All in all, a fabulous experience.
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